Marketing
In order to determine whether or not would be a successful business venture a marketing go off was distri exactlyed. The survey was distributed to customers who shopped from November 10th through November 14th, 2008 at Compare Foods in Farmingville, NY and Compare Foods in Freeport, NY. The customers were handed the survey outside and inside the supermarket. A number of 90 surveys were distributed at each store and from those 180 surveys in total 150were immaculate and returned with feedback as well. Out of the 150 surveys that were completed 123 of the respondents favored the seaworthiness and resort hotel and also believed it would be a success.
From the responses of the surveys it helped to identify what the customers would require and want from being part of the fitness and spa and to order if a profit fitted market did exist. With the feedback obtained I was also able to analyze what was the best timing, the cost, and how many times a calendar week customers would want the service.
In analyzing the responses to the market survey it was clear that the deuce major reasons why customers would hold this service is because of convenience and price. 93% (115 out of 123) of the respondents indicated they would use the service because it is convenient, and 79% (98 out of 123) indicated they would use the service because it is economical. As a result to these indications Fitness and spa must provide the customers with the best convenience possible and function sure their prices are not just the same but much better than its competition. The main goal is to keep the customers cheerful and hopefully turn the fitness spa into a in truth successful business.
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