Monday, 14 January 2013

Communication: Media Dependency (or Cognitive Dissonance)

NameProfessor s NameSubjectDateCognitive racketCognitive dissonance is an unpleasant emotion that appears when flock have two opposing thoughts at the same time . The thoughts under love can involve outlooks and viewpoints , as well as the pinch of one s actions . The theory of cognitive dissonance states that individuals possess a mechanism to lower dissonance by altering their speak to , viewpoints , and actions , or by explaining their actions and ideas . This theory is one of the most real and broadly investigated (Festinger , 1957Investigation in the area of cognitive dissonance ordinarily represents stimulated agreement without adequate explanation . In such(prenominal) investigation , partakers are asked to do something they do not equal for example to write a on the unpleasant without a satisfactory rationalization or motivation (Festinger , 1957 . A keen number of partakers agree to do that and then go finished the feeling of dissonance .
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In the next situation , people are asked to choose between two presents , the presents are absolutely equal . Since the good qualities of the unwanted present are incompatible with the choice made in favor of the second , partakers usually have dissonance (Festinger 1957For instance , drunkards usually feel dissonance due to the well-known fact that alcohol abuse causes a lot of dangerous illnesses . Every person wants to live as long as possible . This wish is dissonant with drinking alcohol because it makes the life shorter . It is possible to lower the stress generated by these opposing thoughts by quitting drinking , rejecting the facts of...If you want to get a full essay, order it on our website: Ordercustompaper.com

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