Thursday, 20 December 2012

Ecommerce Data Research

Research Topic: Ecommerce and its affects on Brick and Mortar Business 1)Topic and Hypotheses E-commerce, as well known as click-and-mortar is a business model that is on the rise, especially since the economic decline that began in 2008. Since the decline, the number of vacant retail spaces has grown, and more companies have either resorted to e-commerce to stay purposeless or began as a click-and-mortar, and big retailers such as Blockbuster and Borders all but disappeared in brick and mortars and now altogether have an online presence (Cooper). However, there has been a growth in sales done through e-commerce over the past some years compared to conventionalistic retail sales. According to the U.S. Census sanction online transactions accounted for $165 billion in 2010, which was an increase of 14.9% from 2009 succession retail sales were only up 7% (Cooper). period e-commerce can be helpful for a lot of businesses, it in time has its affects on traditional brick and mortar stores as well as the economy. It has created new jobs, changed the way people perceive making purchases, and challenges the traditional business model. The focus of the study will be to cop if the introduction of e-commerce has affected retail sales and how customers perceive products provided from online purchases versus in store purchases.
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Hypotheses: HO: Ecommerce has had no affect on traditional Brick-and-mortar businesses. HA: Ecommerce has had an affect on traditional Brick-and-mortar businesses. 2) References: Cooper, J. (2011) E-Commerce vs. Traditional Brick-and-Mortar Retail. Retrieved from hypertext transfer protocol://jacksoncooper.com/?p=273 The Economic Impact of E-commerce. (2011) MerchantOS. Retrieved from http://www.tandfonline.com/inside/abs/10.1080/10196780050177099 Otto, J.R. and Chung, Q.B. (2010) A Framework for Cyber-Enhanced Retailing: Integrating E-Commerce Retailing with Brick-and-Mortar Retailing. Taylor Francis online. Retrieved from http://www.tandfonline.com/doi/abs/10.1080/10196780050177099... If you want to get a full essay, order it on our website: Ordercustompaper.com

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