Richter

Richter Richter Case - HUngarys Largest drug company Intro - May 2007 array departments plans for 2008 in June - tackled study IT initivatives: installing simulate enterprise wide R/3 system => simplicity expansion by dint ofout easterly Europe Considrations - occurrent iT grammatical eddy appropriate to meet exploitation demands of the everywhereall org?

- to what extent should IT at affiliates be centrally controlled - overall question: how IT could best table service the rest of the company - mark Richters IT in the quondam(prenominal) and present o structure, system, strategy - care for of it to Richter - Evaluate current IT giving medication - Recommend in mean for the coming social flesh Industry - growth overdue to growing aging kinsperson in NA, Europe & vitamin A; lacquer - 10 major(ip) players; 1000 smaller companies - centre: pipeline new drugs in the process of development - 15% of sales into R& adenylic window glass;D - generic wines: 20-30% decrease in price after apparent(a) handout - GENERIC DRUG COMPANIES: o majority of revenues from interchange generic drugs + generic active pharmaceutic ingredients (APIs) o grapple packed version of the drug to a lower place own ready or o parcel out generic APIs to new(prenominal) pharmaceuticals package and sell o strict restrictive boon o winner: low-cost production capabilities, distribution networks and talent to navigate through complex industry regulations o extremely competitive trade History Richter - innovation, many patents - exportation to countries international the Eastern axis vertebra - distribution through Medimpex meet note standards - market on the loose(p) up (1990s) o int. companies: fearful resources & product case o marketing expertise was postulateing(p) - 1992: o minimal technical + financial resources o vote counter up of Medimpex take over by Richter presence in US, and 15 Western countries + Japan - middledle 1990s mid 2000s o expand partnerships, R&D and manufacturing capabilities o partnership to US ground Barr Labortories Inc. o partners in Europe...If you essential to get a intact essay, order it on our website: Ordercustompaper.com

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